The Ubertas Story
Ubertas means abundance, and it’s who we are – an abundance of flavours, culture, and passion for showcasing unique Australian wine to the world.
Originally wine exporters, in 2014 the Liu brothers took a century-old, run down vineyard and built it from scratch into a winery and cellar door. Through years of hard work, we’ve created organic, sustainably produced wines with their own rich and unique flavour.
Kevin Liu
Kevin has a Masters in Marketing from University of South Australia. He champions the uniqueness and inclusivity of the Ubertas brand, and loves sharing our wine with visitors and customers from all over the world.
He is also the brains behind exporting Ubertas wines – primarily to China, Japan, Taiwan, Malaysia and Hong Kong. Kevin knows the contrast between the vibrant and busy atmosphere of these countries compared with the quiet, creative spirit of the Barossa Valley. By exporting Ubertas, everyone can experience the flavours of organic wine produced in a small Australian community.
Philip Liu
Growing up in Taiwan – a large population on a tiny island – he was taught the importance of sustainable farming, and so along with Kevin decided to make Ubertas Wines 100% organic. By not using pesticides we can maintain the earthworms and organisms that enrich the soil and give our wines their full-bodied flavour.
When you visit you’ll most likely find Philip and Kevin behind the tasting bench, ready to welcome you.
Awards or Certifications






Explore the Barossa Valley
Visitors to the region can expect the hospitality of warm, and generous locals, and to dive head-first into a culture of proud agricultural tradition mixed with artistic innovation.
Enjoy delicious food created from local produce, experience breathtaking scenery in one of many available outdoor activities, and join local events with a strong community spirit.
Visit www.barossa.com to plan your trip. Just be sure not to miss the Barossa Maze.